Millions of men out there dont get what fashion is about, dont know what it is about and dont even care it exists. Its everyones right to look they way one want it. So its good that there are brands out there which exactly make this kind of clothing. Simple, clean, not to much colour, [...]
Why shoot photos if you can shoot a video instead? Well, thats a question all brands have to ask themselves, because there is so much more you can transport via a video then just by pictures. The goal is to stimulate all sences, and there is nothing which beats a video, especially if its as [...]
And again, a name longer than the chinese wall. But its worth reading and remembering it. Two famous labels came together, Carhartt and Vans to design a , which is following a very clear trend the past months and years, camouflage. But not the typical one, the smaller flecked camo is is seen less. Vans is [...]
Fast. On point. Precise. Simple. Effective. These are the attributes we would choose to describe The Hundreds‘ lookbook for coming Fall/Winter. There is not much left to say. Check it out. Expect the styles to arrive the next few weeks at their online shop Schnell. Auf den Punkt. Präzise. Genial. Schlicht. Simpel. Effektiv. So würde [...]
10.Deep, one of the more established streetwear labels, which further collection lost on power because they jumped from trend to trend are now back with an visual impressive lookbook for coming summer 2012. We are conscioussly speaking of a strong lookbook, not collection, because they do not convinve with cut or details but the use [...]
2010 we were lucky and got us some Theophilus London tickets for 13€ and went to Cologne to see how he will survive live and he did a brutal job. Since a few years Theo, much easier, works his way up the hip hop ladder, with his own young style, hard and modern beats, individual [...]
Slowly but surely we have to remind ourselves that we have to reserve one room of our apartments just for our sneaker collection, coz there are just too many good looking ones to let them slip through your fingers. One space has definetely to be filled with a pair from the duth sneaker brand Filling [...]
Its not his first, not his second time Aubrey Drake Graham covers the GQ magazine. This time we get the chance to see how the fitting went. A behind the scenes video offers a look behind the curtain, showing how he is trying a few looks and outfits til he finally chose the one for [...]
Use mother nature to create products, consciuss recycling and reusing old materials is some kind of trend. Watches made out of wood, clothing made out of old PVC bottles or for example sunglasses made out of old skateboards like Holloway. Its not really new, we have seen this at Shwood and Vuerich Borthers, but every [...]